Fall is here and there's a lot going on.
We published a new piece this month on a problem that sits quietly inside almost every economic development database: phantom listings. Properties that show as "available" long after a deal closed, a lease signed, or a property was pulled. The numbers are worse than most organizations expect, and it costs credibility.
We also shipped significant updates to Associate, our platform for brokerage associations. From a redesigned map workspace and expanded property details, to a new dashboard, it’s one of the most substantial sets of improvements we've made in a while, and they came directly from broker and admin feedback. More on that below as well.
Plus, conference season is officially underway: we have several events coming up, and we'd love to connect in person wherever our paths cross.
As always, thanks for reading.
The Data Point
The Phantom Listing Problem: How Many "Available" Properties Are Already Off the Market
Every CRE database has them: properties that appear available, look current, and turn out to be dead on arrival when someone actually tries to act on them. A lease closed six months ago, a sale recorded weeks back, a property quietly withdrawn, but the listing is still live, still circulating, and sending brokers and site selectors to dead ends.
West Virginia's Development Authority ran its own audit and found that 75% of the properties ever listed in its economic development database were sitting inactive after being sold, leased, or pulled, still appearing available to anyone who looked.
West Virginia is not an outlier. Average commercial real estate database accuracy runs around 75%, with roughly 30% of availability and contact data going stale every year without active refresh cycles. And where AI has entered site selector workflows, a single phantom record can now propagate across every output an automated system produces, not just mislead one person.
The fix isn’t complicated, but it requires continuous source-direct verification rather than periodic cleanup. Our article walks through why phantom listings accumulate, what the credibility cost actually looks like, and how to audit your own site.
Learn why phantom listings accumulate and how to audit your own site. Read the full article
Client Spotlight
Wolfforth Economic Development Corporation: Data That Shows Well
For smaller economic development organizations, the question of how to present real estate data is often just as consequential as the data itself. A site selector who encounters a market that is accurate, organized, and easy to navigate draws a specific conclusion about the community behind it.
Resimplifi works with economic development organizations across the country to ensure that verified, current commercial inventory reaches the site selectors and investors who are actively evaluating markets. When the data is accurate and the experience is seamless, communities make a strong first impression before anyone picks up the phone.
"Having accurate data is critical, but how you present it matters just as much. Resimplifi allows us to deliver both by providing real-time, easy-to-use property information that today's site selectors expect, while positioning our community as organized, responsive, and ready for investment."
Want to see how Resimplifi can work for your market? Book a demo with our team
On Our Radar
Three Reads Worth Your Time
Our team tracks dozens of CRE and economic development sources every week. Here are three pieces that stood out and why they matter to you.
The Toledo Blade
Ohio Mayors Seek $1B Economic Development Fund
A coalition of Ohio mayors is pushing the state for a billion-dollar economic development fund, making the case that local governments need more direct resources to compete for investment and jobs.
Valdosta Today / Georgia Department of Economic Development
Georgia Economic Development Projects to Create 25,300 New Jobs
Georgia broke its own record in FY26 with $35.2 billion in project investment and an estimated 25,300 new jobs, with 75% of projects landing outside the metro Atlanta region.
The Intelligencer
Morrisey Says New WV Development Commitments Near State's Entire Annual GDP
Governor Morrisey announced development commitments approaching West Virginia's full annual GDP, anchored by a $69.2 billion AI data center project and a second $12 billion facility, both powered by the state's energy dominance strategy.
From the Platform
Associate Just Got a Major Upgrade
The August 27th release is the most substantial update to Associate in a long time, and it came directly from broker and admin feedback. Here’s what’s new:
- The map workspace has been fully redesigned into one connected workflow.
- Search is cleaner with AI-assisted natural language queries.
- Property detail pages now bring parcel data, history, timelines, broker notes, transactions, and virtual tours into a single view.
- Demographics reports now let you add population, household, income, housing, and migration data to any PDF report for richer market context.
There is also a new dashboard built for faster access to the tools and searches you use most.
And coming soon: Points of Interest Reports, with expanded pages for nearby retail and restaurants, including maps and location lists for added context around a property and its surroundings.
Explore what's new in Associate. Book a demo
On the Calendar
Events and Webinars
Here's where we'll be over the next several weeks. Come find us!